TERMS AND CONDITIONS

The Loyalty Program is available to individuals who are at least 18 years of age and who provide valid enrollment information including name, email address, and/or mobile phone number.

Only one account is permitted per person. Duplicate accounts may be merged or removed at the discretion of Gulf Coast Restaurant Group.

Participation in the Program is free and no purchase is required to enroll.

Employees of Gulf Coast Restaurant Group and its affiliated concepts, including but not limited to Half Shell Oyster House, Rack House Steaks & Spirits, Catch 110, and any other Gulf Coast Restaurant Group brands, are not eligible to participate in the Loyalty Program.

Employees are not permitted to enroll in the program, earn points, redeem rewards, or receive promotional incentives through the Loyalty Program. Any accounts created by employees may be suspended or removed at the discretion of Gulf Coast Restaurant Group, and any associated points or rewards may be forfeited.

Program Eligibility

Members earn points for eligible purchases made at participating Gulf Coast Restaurant Group locations.

Points are awarded based on qualifying food and beverage purchases and will be credited to the member’s account after the transaction is completed.

Points may not be earned on:

  • Gift card purchases

  • Taxes or gratuity

  • Third-party delivery services

  • Private event deposits or contracted events

  • Alcoholic beverages

  • Other excluded items determined by Gulf Coast Restaurant Group

Members must identify themselves at the time of purchase by providing their phone number or loyalty account number to receive points.

If a member misses a visit, points can be added to an account after a transaction has been completed if the account was not identified during the visit by emailing your receipt to marketinghalfshelloysterhouse@gmail.com. Points will NOT be added to an account without a valid receipt.

Earning Rewards

Points can be redeemed for available rewards as specified within the loyalty program.

Rewards may include dollar discounts, promotional offers, birthday rewards, registration bonuses, or other promotional incentives.

Rewards:

  • May only be redeemed at participating locations

  • Cannot be exchanged for cash

  • Cannot be combined with certain promotions or discounts where prohibited

  • Must be redeemed prior to expiration

Members should notify their server at the time of payment if they wish to redeem an available reward.

Redeeming Rewards

Rewards and promotional offers may include expiration dates.

Unless otherwise specified:

  • Registration rewards expire after 30 days

  • Earned $5 Rewards expire after 90 days

  • Refer A Friend Rewards expire after 30 days

  • Birthday Rewards expire on the last day of the birthday month

Expired rewards will automatically be removed from the account and cannot be reinstated.

Points and rewards have no cash value.

Reward Expiration

Members may be eligible to earn rewards by referring friends to the Gulf Coast Restaurant Group Loyalty Program.

Referral rewards may be issued once the referred guest successfully enrolls and meets any qualifying criteria.

Gulf Coast Restaurant Group reserves the right to modify or terminate referral incentives at any time.

Fraudulent referrals, self-referrals, or abuse of the referral program may result in removal from the loyalty program.

Refer-A-Friend Program

By enrolling in the Program, members agree to receive email communications from Gulf Coast Restaurant Group related to:

  • Loyalty rewards and account updates

  • Promotions and special offers

  • Restaurant news and announcements

Members may unsubscribe from marketing emails at any time by clicking the unsubscribe link included in the email.

Operational emails related to loyalty rewards or account activity may still be sent even if marketing emails are unsubscribed.

Email Communications

Subscribers can opt-in for SMS messages from Gulf Coast Restaurant Group as a part of the loyalty registration process at https://gcrg.myguestaccount.com/en-us/guest/enroll?card-template=JTIldXJsLXBhcmFtLWFlcy1rZXklOXZ5TlpsRmh0Z2QxY3VBbiUyVmZNUTU4UHM2U09vRzE4emIyNCswczI%3D&template=14 . By doing so, you agree to receive automated promotional and personalized marketing text messages from Gulf Coast Restaurant Group to the mobile phone number you provided when signing up. Messages may pertain to promotional programs, new menu items, etc. Messages for this program will be sent from +1 228 200 1196 and begin with GCRG. Consent to receive automated marketing messages is not a condition of any purchase. Message frequency varies. Message and Data rates may apply.

To opt-out of the text messaging program, text the keyword STOP to +1 228 200 1196 to cancel. After texting STOP to +1 228 200 1196 you will receive one additional message confirming that your request has been processed. For more information, text the keyword HELP to +1 228 200 1196 for customer care information. You can also contact us at marketinghalfshelloysterhouse@gmail.com, or call +1 228 701 0361 for additional assistance.

SMS Communications

Gulf Coast Restaurant Group reserves the right to suspend or terminate a member’s account if:

  • The member violates these Terms & Conditions

  • Fraudulent activity or abuse of the Program is suspected

  • The account contains inaccurate or duplicate information

If an account is terminated, all accumulated points and rewards may be forfeited.

Members may also request to have their account deleted by contacting GCRG directly.

Account Termination

Gulf Coast Restaurant Group reserves the right to modify, suspend, or terminate the Loyalty Program or any portion of it at any time without prior notice.

Changes may include but not limited to:

  • Point earning structure

  • Reward availability

  • Expiration policies

  • Program benefits

Continued participation in the Program constitutes acceptance of any updates to these Terms & Conditions.

Program Modifications

For questions regarding the Loyalty Program, please contact:

Gulf Coast Restaurant Group
marketinghalfshelloysterhouse@gmail.com

Contact Information